David Shephard

The Performance Partnership was founded in 1993 by David Shephard to bring the exciting world of NLP to the UK. In 1995, the company ran the first ever Accelerated NLP Practitioner Certification training in the UK under licence. The mission of the company was to deliver trainings that enabled their students to stand out from the crowd through their skill level and confidence. It was to assist them in understanding the complexities of NLP, Time Line Therapy® and Hypnosis, and to support them in taking a significant personal journey. The company mission now is simple, ‘To make the seemingly impossible, possible’. For many clients, both personally and professionally, they experience just that.

The predominant reason the company has gone from strength to strength is down to lead trainer and owner David Shephard. David is a Certified Master Trainer of NLP, NLP Coaching, Hypnosis and a Certified Trainer of Master Time Line Therapy® Techniques. He is considered to be a global expert as he has taught NLP for over 30,000 hours and brings a unique blend of entertainment, passion, practicality, and pioneering expertise to each of his trainings.
He has co-authored the highly respected book Presenting Magically with Dr. Tad James which is widely held as being the best book on how to use NLP in presentations and training ever published. He has also written articles for various magazines.

In addition to running a thriving NLP training business, David splits his professional life between three other projects. He works therapeutically with clients, runs free NLP trainings for people looking to discover more about NLP and works with the charity The Warrior Programme.

This year David’s contribution to the field of training and personal development was recognised when he was awarded the Lifetime Achievement Award from the Association of Professional Coaches, Trainers and Consultants.